Seth Purcell

Over my twenty years of leading software teams in a variety of roles and industries, I’ve come to appreciate that engineering, product management, design, security, marketing, and operations are all just different flavors of the same fundamental approach. Beneath their differing jargon lies the same iterative process of acquiring knowledge and achieving goals: get clear on your guiding principles; nail down the ground truth; identify the right place to focus your efforts; and experiment your way toward solutions. None of this is easy, and no one can even tell you if you’re on the right track.

And while a book or a framework (or an LLM) can point you in the right direction, it cannot do this work for you. It takes a great team, and a great culture, and those are the things I really enjoy building. My career goal has always been to do work I’m proud of, with people I admire, for a good purpose. And hopefully learn a ton along the way.